SummaryHow to get hot leads
Nowadays, almost every entrepreneur uses online technology to attract customers.
It is convenient, fast, cheap and works almost automatically. It would seem that everything is simple – start a website or landing with a subscription form, promote groups in social media, communicate with interested in your products customers in messengers — and get sales.
Where do leads come from?
- online advertising
- social network
- e-mail mailing
- outdoor advertising
- print advertising, etc.
All these advertising channels have one goal – to bring you leads. Getting to the website, the interested client makes a target action (purchase, subscription, click on the banner, etc.) and leaves his contact details. If a person leaves the site, and you do not know anything about him, he may not return. It follows that the money you spent on attracting a client is wasted.
So, first that you need to have is to have a modern website
The Internet is developing rapidly and today most companies already have their websites. Statistics say that on average, every person spends at least 3 hours on the Internet every day. This is if we do not talk about those who are associated with the Internet at work. Therefore, the network is an ideal environment for successful business management and promotion.
But before you create a website…
When referring to an Internet address or name a domain or domain name is the location of a website. So, in other words, it is essential to have a domain to give your customers/clients to find you on the Internet.
To create a website or blog, the first thing you’ll need to do is purchase a domain name along with web hosting. By registering a domain, you get the right to use that name for your website for a year. You can extend the domain registration to 10 years maximum if you want to.
You can keep the domain name for your site as long as you keep up with your yearly payments. If you ever lose interest in a particular domain name you own, then you can let it expire so that someone else can purchase it.
Create a website yourself easily
By creating a site, you can distribute information and bring it to a huge number of users on the network. On the site, you place any amount of information and everyone can have access to it 365 days a year and 24 hours a day.
Even if you do not have skills in programming and design – you can make your own website with your own hands. Don’t believe? So check options of Leadpages or Network Solutions and you will see that creating a website is much easier than you think!
Leadpages helps small businesses connect with an audience, collect leads, and close sales. You can easily build websites, landing pages, pop-ups, alert bars, and beyond.
Leadpages can help you to create high-converting web content that is very important for your success. You can have both: the professional look to showcase your brand and the optimized performance to grow your business.
You can quickly and easily publish your first webpages in a matter of minutes using tools of Leadpages. Also you can use a conversion-optimized, mobile-responsive template.
- Alert bars
- Opt-in texts
- And more!
Leadpages gives you analytics dashboards, a/b split tests, and real-time conversion tips that allow you to optimize every aspect of your marketing campaigns.
In addition to this, you can integrate your online marketing apps to automatically add leads to email lists and trigger follow-up workflows.
Have a website created for you
But what to do if you don’t have time to create a website ourself or you want it to be done by professionals? It is a right decision to find a qualified company that can create for you modern, useful website that matches all your and your client’s needs. Network Solutions don’t just design a great website to establish your online presence; they also help you gain exposure with potential customers who are looking for your products and services. They build for you a website with services like:
- Develop an online presence
- Rank higher on search engines
- Highlight your products and services
- Ongoing local online marketing
- Reach customers on their smartphones and tablets
- Accept payments right through your website
- Track leads from potential customers
Everything that your business needs to increase income will be created n a custom website.
Now you know what tools to use to create your best website. But if you have a website you also need to have hosting.
Website hosting is an online service that allows you to publish your website or web application on the Internet. When you sign up for a hosting service, you usually rent space on a server where you can store all the files and data necessary for the proper functioning of your site.
A server is a physical computer that works without interruptions to make your site available all the time for those who want to visit it. Your hosting is responsible for maintaining the server, protecting it from malicious attacks and transferring your content (text, images, files) from the server to the browsers of your visitors. You can also get a hosting in Network Solutions.
You can have in some packages:
- Unlimited disk space
- Unlimited email boxes
- Automatic malware removal
- Prevent Common Hacks such as SQLi, XSS and more
- SSL for secure data
How to be the best?
When your company exists and works for success and constant growth you need to have SEO tools for keyword research, web page optimization, link analysis, link building, ranking checks, SEO audits, website monitoring, website analytics, and much more. Nowadays, if you want to bring the site to the top of the search engines, you sure must make it better than others in all aspects. Therefore, SEO audits of sites have a very high demand.
SeoProfiler can help you to:
- Track the ranking changes of your web pages
- Identify errors on your web pages that can cause problems with search engines
- Optimize the links that point to your site and remove bad links
- Get your website into the mobile search results of your customers, because 60 percent of all online searches are now carried out on mobile devices
- Promote your website in your area: local ranking tracking, rich results for local sites, local optimization
Spy on the Google rankings, the Google Ads campaigns, and the backlinks of your competitors. Why to do it? When you analyze competitors, all their “chips” are clearly visible, many of them are suitable for use in your own projects, and their mistakes that also need to be studied to avoid in own work. This analysis is necessary for the correct formulation of tasks that will be one of the keys in the construction of your overall SEO strategy.
This analysis decides whether there is a limitation to advance in the search detects the error in the code and the content determines how good usability and website design, and still based on the SEO analysis, we can conclude that the competitive resource in the search results. In fact, after the analysis of competitors, you will determine whether it makes sense to move on this request and what you need in order to get to the top.